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As a smart startup entrepreneur you should minimize your time and efforts by shifting your approach to business development. During the early stages of your business planning, you come across two groups of tasks:
- The busy work: The startup busy work means the task oriented stuff. Starting the busy work doesn’t necessarily mean that you’ve started the business.
- The business work: This is the area where business development ideas are constructed and dissected. Actual business planning starts during this period,
Few things might help you plan your business development smartly.
- Finding couple of trial client is important before you spend substantially on marketing materials. Get an impressive presentation folder with one sheet description of your business. You will have to meet 10 persons to get your first two customers. Those ten will help you figure out whether you are moving in the right direction.
- Organizing demonstrations and presentations in your potential client meetings can help you find solutions about enhancing sale appeal of your product or service. Wisely allocate your budged on product or service development.
- Dont avoid meeting a new client. The key to balancing busy work vs. business work is to plan as you go. Most of information that you need for business development will come from actual clients.
To get a clear picture of the direction your new business will take, focus on business development activities and resist procrastination by hiding behind busy work.
To know more on this subject, visit http://www.womenentrepreneur.com/2010/11/the-new-approach-to-business-development.html